Does your website really work the way you would want it to? When it comes to digital marketing, sites are significant sellers. However the problem is, there's no other way of understanding how efficient your website is without actually having a in-depth analysis of the site. And the last thing you want is to waste your marketing cash on a site that isn't working, or worse, works badly!
In order to attract your target audience, it takes more than simply throwing up a great looking website. You need to offer them with an experience that is not only captivating, but also reliable. A website heatmap tracking tool allows you to do simply that. Here we take a look, at what it is, how it works, and how we can improve upon it.
Heatmap Tracking is an innovative website analytics tool that has been developed to help businesses get a complete insight into site visitor behaviour. The tool is developed to help track all elements of website analytics, with functions like heatmaps, click tracking, scroll tracking, mouse tracking and keyboard tracking.
The HeatMap Tracking Service records visitors in real-time and analyzes their every proceed the website, supplying accurate visitor heat maps, user-behavior & conversion optimization for much better user-experience, engagement and sales.
HeatMap Tracking works by quickly added a JS code to site, include a cookie on each and every visitor's computer, enabling them to be recorded as they engage with the website. Each visitor's session is taped, including every mouse motion, scroll, click and keystroke, along with heatmaps of their activity as they browse the web page.
Website Heatmap Tracking works by tracking every visitor who checks out the website, developing real-time heat maps and user behavior maps. The heatmaps reveal exactly what each visitor did, where they clicked, how far they scrolled, and when they left the page. The recordings enable site owners to view visitors as they click, scroll, type, and browse the website, to see what essential actions they are taking, and where they spend the most time. This enables users to see where the visitors stop scrolling, where their mouse relocations, and where individuals click, revealing the specific points where users lose interest and leave.
Website owners can immediately see when, where and why they leave the page. Owners can determine exactly which parts of the page turn them off. They can even see where the visitors look prior to moving on. The unlimited data gathered by HeatMap Tracking allows owners to then correct any issue and optimize the site to attain a maximum conversion rate.
HeatMap Tracking enables you to record information that's not possible with conventional analytics tools like Google Analytics, which just reveal the user's behaviour on one page of the website at a time.
For more information click here - Heatmap Tracking